Serums deliver active ingredients in a lightweight base — here's exactly where and how to use one.
A serum is a concentrated treatment step that sits between cleansing and moisturising. It's where your targeted ingredients — hydration, brightening, barrier support — actually live.
The order
- Cleanse and gently pat skin almost dry.
- Apply a few drops of serum, pressing it in.
- Follow with moisturiser to seal it in.
- Finish with SPF in the morning.
How much
A pea-to-five-cent-coin amount is plenty. More product doesn't mean more results — consistency does.
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Written by
The AURA Team



